Eat Happy Christmas campaign kicks off the festive season

New sushi platters, advent calendar and Christmas box bring yuletide cheer

  • Sushi fans can look forward to new platters
  • Advent calendar with 24 great prizes for lucky winners
  • Limited-edition Christmas box available up until 31 December


Eat Happy’s Christmas campaign is kicking off right on time for the Christmas countdown. In addition to new sushi platters, the market leader for freshly rolled sushi to go is launching an advent calendar with prize giveaways and donations to charity and a limited-edition Christmas box.

“We’ve given our range of sushi platters a festive makeover and can’t wait to share the even bigger selection of sushi creations with customers as Christmas approaches,” says Christian Jürgens, managing director of EatHappy ToGo GmbH. “We’re also bringing back some Christmas favourites – the advent calendar, with fantastic prizes up for grabs every day, and our Christmas box, full of yuletide yumminess in standard and vegan versions.”


New sushi platters for the Christmas season

Starting on 17 November, customers will be able to choose from seven sushi assortment platters, which they order online and then pick up to enjoy at home.

The “California Dreamer” and “Forever Young” party-size platters – already firm favourites – have now been joined by two new ones: “Magic Sushi Love”, featuring mouth-watering salmon and tuna creations, and “Vegan Lover” – a delicious mix of vegan sushi rolls. Three of the platters – “California Dreamer”, “Magic Sushi Love” and “Vegan Lover” – are also available in a brand-new mini format.

The Eat Happy sushi platters can feed two to six people depending on how hungry they are and which size they choose. Customers simply order the platters online at and pick them up from their nearest Eat Happy outlet at the time and date they requested.


Celebrating Christmas with the Eat Happy advent calendar and Christmas box

Eat Happy has two more highlights to mark the festive season – the Eat Happy advent calendar and the limited-edition Christmas box. Now something of a tradition, the advent calendar gives customers the chance to enter a prize giveaway each time they buy an Eat Happy product with a special sticker on it. From 17 November to 22 December, they can choose a door, type in the code on the sticker and enter their contact data. One door will be opened every day from 1 to 24 December and a lucky winner will be drawn. There’s a trip to Japan, an e-bike and a host of other great prizes to win. Eat Happy will also make a donation to charity projects (Deutsche Lebensbrücke and Lichtblicke) for every code entered so players will be helping a good cause too. More information about the Eat Happy advent calendar will be available at when the campaign starts.

The limited-edition Eat Happy Christmas box, styled in a Christmas-tree shape, comes with extra salmon and tuna and a total of 27 sushi pieces. It will be on sale in all participating Eat Happy outlets while stocks last until 31 December.